A personal passion project in response to the bad music on commercial radio.


Channels: Facebook Voice & Tone: Heritage seeking yet wild at heart. Unique, quirky and fun individuals.

Channels:

Website, Facebook, Twitter

Voice:

Current, relevant and embracing of multiple genres.

Objective:

Create a alternative magazine to introduce new music in the simplest way possible, for the digital age.

Role:

Founder, Managing Editor


The value in challenging music is the same for both musician and audience—to not become bored or stagnant, to continue moving forward. I believe in trying to make modern music, without being completely inaccessible, and sometimes nodding to the past in hopefully relevant ways.
— Moonface (Spencer Krug)

Multi-platform

Objective:

Create a multi platform, multi channel magazine to provide the simplest user experience to spread music.

Reach:

Facebook - 2600+ , Twitter - 1300+


Partners


Partners: 

The Hype Machine, Shuffler.fm, Deezer and MOG music network (Doubleclick/Google)

Aim: 

Increased reach via aggregation sites, with advertising from MOG (Now Beats Music). Deezer.com influencer.