What I do.

I drive data-driven growth for high impact companies/products, implementing and using digital technologies, leveraging on product/market fit for highly functional, emotional, social customer experiences.

How?

I kickstart processes to establish Product/Market fit and retention to extract relevant growth levers at various stages of the customer journey with jobs-to-be-done & hypothesis testing through development sprints; with product and full-stack marketing  - driving brand, funnel and customer success metrics.

Specialties:

Growth with AARRR, Data-Driven Testing, Scrum Product Owner, Marketing Technology, Go-To-Market Strategy, Product Analytics, Network Effects, UX, Content, Longtail Distribution, Web.

 

Work

Some of the brands, startups and tech companies I've worked with.

Find out more

Take a quick look into my learning experiences.